Whitespark Weekly

Local SEO, On-Page SEO, Whitespark Weekly

How to Rank Your Website for More Keywords with Service Pages

If you watch my videos, read our blog, or follow me on social media, you will already know that I'm a HUGE fan of adding additional…

Google Business Profiles, Local SEO, Uncategorized, Whitespark Weekly

Do Service Areas Impact Rankings for Local SEO in 2023?

I recently made a video presenting some new evidence that service areas might impact rankings in local SEO. However, upon further investigation, I realized that I…

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Google Business Profiles, Local Insider, Whitespark Weekly

Interesting Case Study on Service Areas

I WAS WRONG 😞 The conclusions I came to in this video & post are INCORRECT. It wasn't the service areas impacting the rankings. Take a…

Google Business Profiles, Local SEO, Tools, Whitespark Weekly

NEW! Take Your Competitive Analysis to the Next Level

Say hello to the new competitive analysis features of our Local Rank Tracker! With our updated software, for each competitor you can: See what categories they…

Google Business Profiles, Local Insider, Whitespark Weekly

Category Confusion in Local SEO is Not a Problem Anymore

Back in 2019, I tested the theory that having unrelated additional categories in your listing impacts rankings. The results of my experiment showed that this was…

Tools, Whitespark Weekly

Top 6 Reasons to Track Your Rankings in a Conversion Obsessed World

In our previous Whitespark Weekly episode, Why Do I See Different Rankings Than What My Rank Tracker Reports?, we discussed the accuracy of rank tracking software…