Whitespark Blog

Google My Business

Keeping Your GMB Listing Accurate & Updated During COVID-19 Pandemic

Update: April 8, 2020 (Original Publish Date - March 18, 2020) There is a new Google Post type for COVID-19 updates. This Post type gets top…

On-Page SEO

How to Add a COVID-19 Announcement to Your Website with Schema

Soooo COVID-19 is a pretty big deal. Its impact on local businesses really can’t be overstated. Arguably, one of the most important things a business can…

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Google My Business, Reader Mailbag

Reader Mailbag #1 – GMB Post Rejections, View My Plan, Located In, and More!

Welcome to the first edition of our new blog series, Reader Mailbag! Here we will answer your questions on local search, Google My Business, and other…

Reviews, Tools

Turn Your Reviews into Social Media Content With Our Latest Reputation Builder Feature

Shine a light on customer experiences and make your brand stand out with our new Social Sharing feature in the Reputation Builder. Share your top reviews…

Local SEO, PPC

What You Need To Know About Google Local Services Ads

Google’s Local Services ads (aka LSA, Google Guaranteed ads, Local Services by Google, Google Local Services) is a pay per lead advertising platform that has expanded…

Google My Business

Getting Your Google My Business Listing Holiday Ready – A Guide For 2019

It’s the most wonderful time of the year! Sales are ticking up and the best shopping deals of the year are right around the corner with…