Whitespark Blog

On-Page SEO

A Beginner’s Guide to Technical SEO For Local Businesses – Part 2

Welcome to part two of “A Beginner’s Guide to Technical SEO For Local Businesses,” in this post we’re going to discuss duplicate content, structured data (Schema…

On-Page SEO

A Beginner’s Guide to Technical SEO For Local Businesses – Part 1

Technical SEO problems can have a serious effect on your site’s performance and rankings on search engines. Think of the technical aspects of your website as…

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Google My Business, Local SEO

From Zero to Local Ranking Hero – MozCon 2019

Get an inside look into the process, strategies, and tactics implemented to take a business from having zero web presence to ranking hyper-locally in 8 months.…

Citations, News

The Primary Data Aggregators Are Changing: Here’s What You Need to Know

Acxiom is going into retirement at the end of 2019, which leaves the 3 major primary data aggregators in the U.S. local search ecosystem: InfoGroup, Neustar Localeze,…

Reviews, Tools

New Review Widget Designs and Updates for Reputation Builder

The Review Widget for Reputation Builder has been completely overhauled with new design styles, added functionality, and more control settings. Preview and Publish Functionality The Review…

Reviews, Tools

Gain Actionable Insights into Customer Activity & Identify Themes in Feedback

Our latest Reputation Builder updates have been designed to help you take advantage of the rich customer experience data that is available in your account. Transform…