Whitespark Blog
Local SEO, On-Page SEO
How to Rank in Cities Where you Don’t Have an Address
Last Updated: October 18, 2018 (Originally Published - June 28, 2017) As a local business or service area business it is very common to want…
10/18/2018
Citations
How to Build Citations if You Want to Hide Your Address
Not all local business owners want customers to show up at their door, but they all want customers to know about their business, and purchase their…
09/27/2018
Google My Business
What to Call Your Google+ Maps My Business Places Listing Thingy
I’ve heard people refer to their Google listing in many different ways. Some people say Google Maps listing, Google My Business listing, Google Local listing, Google…
08/21/2018
Reviews
How To Convert Local Searchers Into Customers With Reviews
This is my talk from MozCon 2018 turned into a blog post! Why Reviews Matter More Now Than Ever Before 1. Google is sending less traffic…
07/25/2018
On-Page SEO, Reviews
Local Businesses: Get Review Snippets in Google with aggregateRating Schema
Heads up: Unfortunately (although maybe for the best), Google is no longer going to show aggregate ratings in your snippets for LocalBusiness or Organization types (and…
05/10/2018
Google My Business, Local Insider
All About the New Services Feature in GMB – Whitespark Local Insider
Google is continuing to roll-out even more features to the Google My Business dashboard. The latest addition is the Services section, which allows businesses to create…
04/13/2018