Whitespark Blog

Tools, Whitespark Weekly

Top 6 Reasons to Track Your Rankings in a Conversion Obsessed World

In our previous Whitespark Weekly episode, Why Do I See Different Rankings Than What My Rank Tracker Reports?, we discussed the accuracy of rank tracking software…

Local SEO, Whitespark Weekly

Why Do I See Different Rankings Than What My Rank Tracker Reports?

When it comes to rank tracking, the data is often misunderstood. A very common concern amongst business owners is, "I checked my rankings and see different…

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Google My Business

Google Scraping Website Content to Add New Services in GMB

Over the past few weeks, our Google My Business Management Team noticed an increase in automatically added services on GMB listings. The services appear live on…

Reviews, Tools

Manage Your 1st-party Reviews with Inbox

Every time you receive feedback from your customers, you are presented with a new opportunity to connect and strengthen your relationship. Being customer-centered means creating time…

Local SEO, Whitespark Weekly

Title Tags for Local SEO: Increase Your Local Traffic and Click Through Rate

In local SEO, title tags are one of the most critical on-page rankings signals. But many local businesses are missing out when it comes to adding…

Whitespark Weekly

How to Get More Photos on Your Google Listing & Why It’s Important

Photos help prospective clients connect with your business and help you build credibility, showcase your offerings, personality, and set the stage for why a searcher should…