Whitespark Blog

Local SEO

Proximity to Searcher is Still the #1 Local Search Ranking Factor

Dan Leibson recently published a post titled “The TriModal Local Ranking Algo in One Screenshot”. In the post, he uses a screenshot which he believes illustrates…

Local SEO

Is Google Going to Remove the 3-Packs? What You Need to Know about Home Service Ads (HSAs)

*The following is an excerpt from the Expert’s Guide to Local SEO: Google started testing Home Service ads back in 2015 and this originally scared the…

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Google My Business, Reviews

Why Did Google Remove Some of My Reviews?

If you’re a small business owner who actively gets reviews, it’s likely that you’ve ran into a case where some of your reviews on your Google…

Local SEO

Why Local Rank Tracking is Still Valuable in 2017

Dan Leibson recently wrote a post about some weaknesses he noticed with tracking local rankings using the UULE parameter to set the location. He says: “If…

Google My Business, Reviews

How to Remove Fake Google Reviews

Sadly, receiving a fake review on your Google My Business profile is not a rare occurrence. In fact, it is quite common and something many businesses…

News, Tools

Announcing a Major Update to Whitespark’s Local Rank Tracker

Our development team has been working hard to give the Local Rank Tracker a reboot, and we're pumped to share all the awesome updates with you.…