Whitespark Blog

Google My Business, Local Insider

How-to “Optimize” the New Description Field in Google My Business – Whitespark Local Insider

Google is bringing back the business description field for Google My Business listings. In this episode of the Whitespark Local Insider (formerly the Weekly) Darren reviews…

Local Insider, Reviews

How-to Get Keywords in Your Reviews – Whitespark Local Insider

Reviews that mention specific keywords and services can have a positive impact on your local rankings, and are a competitive advantage. In this Whitespark Local Insider (formerly…

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Citations, Local Insider

Did You Know That Yelp Will Hide Some Listings? – Whitespark Local Insider

Getting a listing removed from Yelp is near impossible, except for a select few businesses. In this episode of the Whitespark Local Insider (formerly the Weekly),…

Local Insider, PPC

A Quick Guide to Local Pack Ads with Special Guest Joy Hawkins – Whitespark Local Insider

Local pack ads are a great way to get the most of your Ad Words budget, expand your local reach, and ultimately drive more business. In…

Citations, Local Insider

How-to Handle Practitioner Listings in Google My Business (GMB) and Your Citations

Creating a Google My Business listing and citations for practitioners can get hairy if you aren’t aware of the recommended practices and guidelines for practitioner listings.…

News, Tools

Competitor Tracking, Visibility Score & More Local Rank Tracker Features

We're thrilled to announce that latest updates and enhancements to our Local Rank Tracker are now live! Essential Rank Tracking Updates: Competitor Comparison Visibility Score New Rankings Overview…