Whitespark Blog

On-Page SEO

A Beginner’s Guide to Technical SEO For Local Businesses – Part 1

Technical SEO problems can have a serious effect on your site’s performance and rankings on search engines. Think of the technical aspects of your website as…

Reviews, Tools

Gain Insights Into Your Reviews With IBM Watson

We’ve just launched the Insights Report Beta edition in the Reputation Builder! This report is powered by IBM Watson and uses artificial intelligence (AI) to analyze…

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Citations, News

The Primary Data Aggregators Are Changing: Here’s What You Need to Know

Acxiom is going into retirement at the end of 2019, which leaves the 3 major primary data aggregators in the U.S. local search ecosystem: InfoGroup, Neustar Localeze,…

Reviews, Tools

New Review Widget Designs and Updates for Reputation Builder

The Review Widget for Reputation Builder has been completely overhauled with new design styles, added functionality, and more control settings. Preview and Publish Functionality The Review…

Reviews, Tools

Introducing TextBack – The Industry’s First Inbound SMS Review Channel

Put the customer in control with our latest Reputation Builder feature - TextBack, an inbound SMS channel that gives your customers instant review access right from…

News, Reviews, Tools

Facebook Recommendations Monitoring & Reporting

We've updated our Reputation Builder reports to include review monitoring for Facebook Recommendations. With the recent changes to Facebook from Reviews to Recommendations it's important that…