Whitespark Blog

Google My Business

GMB Testing Call History: In-dashboard Call Tracking

Google My Business appears to be testing call tracking directly in the dashboard with a new beta feature called Call history.  Call history in GMB is…

Local Mailbag

LocalMailbag: What is a Google Guaranteed GMB Listing and How Do I Upgrade My Profile?

Google recently started testing a new paid feature that allows eligible businesses the ability to upgrade their GMB listing for $50USD/month to include the Google Guaranteed…

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Local SEO

Local Search Summit – Day 1

Day 1 of our first virtual Local Search Summit is complete.🙌  We know it was a jam packed day filled with a ton of information from…

Local SEO

2020 Local Search Ranking Factors Presentation

Presented by Darren Shaw at Whitespark's Local Search Summit. The 2020 Local Search Ranking Factor survey results are in! I just presented the top highlights and…

Local SEO, PPC

What You Need To Know About Google Local Services Ads

 Updated: August 18, 2020 (Original Publish Date - December 19, 2019) The number of eligible business categories has expanded, see the nationwide categories listed below. Google…

Google My Business

Keeping Your GMB Listing Accurate & Updated During COVID-19 Pandemic

Update: July 6, 2020 (Original Publish Date - March 18, 2020) Support links: You can now connect online gift card buying options and accept donations through…