Whitespark Blog
Google My Business, Reviews
Featured Reviews in GMB Listings Now Based on Most-Mentioned Place Topics
Google appears to be rolling out changes to the featured review section of Google My Business listings to feature reviews for the most-mentioned Place Topics. Before…
06/17/2021
Google My Business
Whitespark’s Super Fantastic Guide to Optimizing Google My Business
Post Navigation Getting Started Create a Listing Claim/Verify a Listing Request Ownership Bulk-Feeds Suggest an Edit Know This Place? Optimize Your Listing Business Name Primary Category…
06/06/2021
Local SEO, Whitespark Weekly
Why Do I See Different Rankings Than What My Rank Tracker Reports?
When it comes to rank tracking, the data is often misunderstood. A very common concern amongst business owners is, "I checked my rankings and see different…
05/12/2021
Google My Business, Reviews, Whitespark Weekly
Why Google Reviews Are Important
Reviews have the ability to transform a business into a lead magnet! Reviews provide social proof and can help establish trust with online visitors. From an…
05/05/2021
Citations, Whitespark Weekly
Do Citations Still Matter for Local SEO?
Building citations as part of your local search strategy has always been an important element in creating your foundation for local SEO. But do citations still…
04/28/2021
04/22/2021
Local SEO, Whitespark Weekly
Title Tags for Local SEO: Increase Your Local Traffic and Click Through Rate
In local SEO, title tags are one of the most critical on-page rankings signals. But many local businesses are missing out when it comes to adding…
04/21/2021