Local SEO

Google My Business, Local SEO, News

Google Products Shake-Up: Is the Products Feature Moving to Merchant Center?

Post originally published - May 31, 2022. A few hours after we reported this widespread change to Google Business Profiles, the original Products functionality was restored.…

Google My Business, Local SEO, News

Offer Posts Get Prominent New “Deals” Tab on Mobile, Callouts in Maps App

If you manage a Google Business Profile, be it your own or a client's, you know the benefit of updating your profile with regular Offer Posts.…

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Google My Business, Local SEO

Local Pack Update Allows Searchers to Interact with the Featured Map

Searchers can now interact with the map featured in the local pack. The map now displays zoom in and out buttons, as well as a button…

Local SEO, On-Page SEO

Guide to Core Web Vitals

In 2021 Google rolled out the Page Experience update and announced that these signals would be included as ranking factors. This initiative was designed to help…

Local SEO, On-Page SEO

Core Web Vitals Impact on Google Business Profile Landing Pages

In 2021 Google announced it would include page experience signals as a ranking factor. Included in page experience signals are Core Web Vitals which help measure…

Citations, Google My Business, Local SEO, Whitespark

2021 Local Search Summit – Day 2 Takeaways & Advice

Day  2 of the #WLSS was filled with everything from content strategies to automation to scaling key SEO drivers and more. Our heads are spinning from…
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