Whitespark Blog

Links

How to Find Opportunities for Local Link Building

Prospecting is critical to the success of any link building campaign because it lays the groundwork for everything else that follows; outreach, relationship building, mentions, and…

Local SEO, On-Page SEO

Website Optimization Basics For Local SEO

On August 6th, 2015, Darren gave a presentation at a Jobber gathering in Edmonton, Alberta (Canada), titled “Basics of Website Optimization”. In this presentation Darren covers…

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On-Page SEO

The JSON-LD Markup Guide To Local Business Schema

Schema.org… Love it or hate it, schema is an essential part of optimizing your website for local search. For me, it’s a love-hate relationship. Love it…

On-Page SEO

Why Your Local Business Schema Sucks and How To Make it Better

There are hundreds of articles that can be found online about how to mark up your local business’ NAP with schema.org. Don’t worry, this isn’t another…

Local SEO

Local SEO For The Small Business Owner Short On Time

Hey, small business owner! You’ve got stuff to do today. Stuff that has to do with YOUR business. Not things that have to do with increased…

Citations

Local Citation Building Best-Practices

Building citations is the hardest part of getting your business visible in the local search results. Doing it right will take you a few hours. Doing it…