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What Page Should You Link Your GMB Listing To?

Whitespark February 2, 2018 No Comments

Having a well optimized Google My Business (GMB) listing is critical for any local search strategy. When it comes to optimizing a GMB listing, many people wonder what link they…

Can You Use a Call Tracking Number in Google My Business?

Whitespark January 26, 2018 No Comments

Using a call tracking number for your local citation listings was a hard no in the past. Especially when it came to maintaining citation consistency in the local search ecosystem.…

Why Did Google Remove Some of My Reviews?

Whitespark May 11, 2017 No Comments

If you’re a small business owner who actively gets reviews, it’s likely that you’ve ran into a case where some of your reviews on your Google My Business listing randomly…

Why Local Rank Tracking is Still Valuable in 2017

Whitespark April 28, 2017 No Comments

Dan Leibson recently wrote a post about some weaknesses he noticed with tracking local rankings using the UULE parameter to set the location. He says: “If you are using UULE…

8 Awesome & Easy Ways to Encourage Customer Feedback

Whitespark March 14, 2017 No Comments

Every business owner wants more online reviews. They help with brand trust, rankings, having an edge over the competition, etc. But the fundamental principle of stimulating feedback (both online and…

What Happens When You Sign Up for Yext?

Whitespark December 14, 2016 No Comments

This post is part 2 of a 2-part series: What Happens When You Cancel Yext? What Happens When You Sign Up for Yext? (this post) A few weeks ago I wrote an article…

7 Easy Local Link Building Tactics You Should Be Using

Whitespark December 8, 2016 No Comments

This post is an excerpt from a chapter that I contributed to the 2nd edition of the awesome Link Building Book by Paddy Moogan. On top of more content, this edition…

What Happens When You Cancel Yext?

Whitespark November 21, 2016 No Comments

This post is part 1 of a 2-part series: What Happens When You Cancel Yext? (this post) What Happens When You Sign Up for Yext? Citations continue to be the bane…

10 Ways to Drastically Improve Your Small/Local Business Adwords Campaigns

Whitespark July 15, 2016 No Comments

Advertising with Google Adwords can be a mixed bag for small business owners. There’s tremendous potential for getting your products and services in front of targeted buyers, especially at a…

How to get Google Calendar events in the search results

Whitespark April 18, 2016 No Comments

Have you ever seen those event listings in the search results and wondered how you can get them? Do you organize events, either online or offline that you want to…

Archives

What Page Should You Link Your GMB Listing To?

Can You Use a Call Tracking Number in Google My Business?

Why Did Google Remove Some of My Reviews?

Why Local Rank Tracking is Still Valuable in 2017

8 Awesome & Easy Ways to Encourage Customer Feedback

What Happens When You Sign Up for Yext?

7 Easy Local Link Building Tactics You Should Be Using

What Happens When You Cancel Yext?

10 Ways to Drastically Improve Your Small/Local Business Adwords Campaigns

How to get Google Calendar events in the search results

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