ChatGPT seems to have become the holy grail of all knowledge, and many people think that it can replace actual research. Well, I disagree. Especially when it comes to local…
I recently made a video presenting some new evidence that service areas might impact rankings in local SEO. However, upon further investigation, I realized that I was wrong. In this…
Very few businesses take advantage of the Searches Breakdown feature in the Performance section of their Google Business Profile, which is a shame because this tool is incredibly valuable and…
I WAS WRONG 😞 The conclusions I came to in this video & post are INCORRECT. It wasn’t the service areas impacting the rankings. Take a look at my update…
Say hello to the new competitive analysis features of our Local Rank Tracker! With our updated software, for each competitor you can: See what categories they are using See how…
Back in 2019, I tested the theory that having unrelated additional categories in your listing impacts rankings. The results of my experiment showed that this was true: After adding some…
Some Local SEOs think that citations don’t matter anymore. Darren disagrees. In his latest video, he shares some compelling data on the benefits of citations, along with his recommendations for…
“Oh an excel spreadsheet template, I’m really excited to fill this out. This feels great!” – said no one ever. Well today will be the last day someone says that…
A few hours after we reported this widespread change to Google Business Profiles, the original Products functionality was restored. Users can once again manually add and delete products. Barry Schwartz reported for…
So you want to find your Google Place ID — maybe to use on a nifty local marketing tool, like our Google Review Link Generator 😁. You can uuuusally find…
Whitespark builds tools and provides services that help businesses and agencies with local search marketing. We live and breathe local search and we’re known far and wide for writing and speaking on it.
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