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Category: Uncategorized

Does Google Penalize AI-Generated Content?

Whitespark February 7, 2023 No Comments

With the rise of AI, many businesses and SEOs are turning to Artificial Intelligence for generating SEO-optimized website content. However, Google is constantly rolling out new updates to combat spam,…

How to Write a Good Business Description for Local Citations

Whitespark February 2, 2023 No Comments

Here’s a hot tip many businesses don’t think about when building citations for local SEO. In my latest video, I explain why the first sentence of your description is so…

ChatGPT Sucks at Local SEO

Whitespark January 31, 2023 No Comments

ChatGPT seems to have become the holy grail of all knowledge, and many people think that it can replace actual research. Well, I disagree. Especially when it comes to local…

Do Service Areas Impact Rankings for Local SEO in 2023?

Whitespark January 23, 2023 No Comments

I recently made a video presenting some new evidence that service areas might impact rankings in local SEO. However, upon further investigation, I realized that I was wrong. In this…

STOP Ignoring This Free Keyword Research Tool For Local SEO

Whitespark January 20, 2023 No Comments

Very few businesses take advantage of the Searches Breakdown feature in the Performance section of their Google Business Profile, which is a shame because this tool is incredibly valuable and…

Interesting Case Study on Service Areas

Whitespark December 19, 2022 No Comments

I WAS WRONG 😞 The conclusions I came to in this video & post are INCORRECT. It wasn’t the service areas impacting the rankings. Take a look at my update…

NEW! Take Your Competitive Analysis to the Next Level

Whitespark December 16, 2022 No Comments

Say hello to the new competitive analysis features of our Local Rank Tracker! With our updated software, for each competitor you can: See what categories they are using See how…

Category Confusion in Local SEO is Not a Problem Anymore

Whitespark December 13, 2022 No Comments

Back in 2019, I tested the theory that having unrelated additional categories in your listing impacts rankings. The results of my experiment showed that this was true: After adding some…

Do Citations Still Work in 2023?

Whitespark December 5, 2022 No Comments

Some Local SEOs think that citations don’t matter anymore. Darren disagrees. In his latest video, he shares some compelling data on the benefits of citations, along with his recommendations for…

No more spreadsheets! Upgrading the intake to the Whitespark Listings service

Whitespark September 14, 2022 No Comments

“Oh an excel spreadsheet template, I’m really excited to fill this out. This feels great!” – said no one ever. Well today will be the last day someone says that…

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Whitespark builds tools and provides services that help businesses and agencies with local search marketing. We live and breathe local search and we’re known far and wide for writing and speaking on it.

Category: Uncategorized

Does Google Penalize AI-Generated Content?

How to Write a Good Business Description for Local Citations

ChatGPT Sucks at Local SEO

Do Service Areas Impact Rankings for Local SEO in 2023?

STOP Ignoring This Free Keyword Research Tool For Local SEO

Interesting Case Study on Service Areas

NEW! Take Your Competitive Analysis to the Next Level

Category Confusion in Local SEO is Not a Problem Anymore

Do Citations Still Work in 2023?

No more spreadsheets! Upgrading the intake to the Whitespark Listings service

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