Meet Troy Pavlek

Director of Software at Whitespark

Troy joined Whitespark in January 2016, and since then Whitespark’s software has grown and evolved into a world-class SEO software suite.

Troy brought with him expertise in PHP, Laravel, Javascript and modern software development practices, and has only levelled up in the past decade. He leads Whitespark’s software team with a focus on customer joy, and as our customers will tell you, he’s a joy to work with.

In his off-time, he’s a trusted Edmonton political communicator, making videos on his site, Instagram, TikTok, YouTube. You can also hear him as a monthly political columnist on CBC.

Troy’s Edmonton Fringe Reviews are some of the most trusted, honest Fringe reviews.

Follow Troy

Troy is one of Edmonton's top political communicators. Follow along to learn everything you need to know about politics in Edmonton.

Whitespark provides powerful software and expert services to help businesses and agencies drive more leads through local search.

Founded in 2005 in Edmonton, Alberta, Canada, we initially offered web design and SEO services to local businesses. While we still work closely with many clients locally, we have successfully grown over the past 20 years to support over 100,000 enterprises, agencies, and small businesses globally with our cutting-edge software and services.

WHITESPARK

DARREN SHAW

Never miss a beat

Join our list and get our best local SEO research and advice in your inbox.

Local SEO software

Listings & SEO services

Free tools & resources

Company

About us

Contact us

Made with ❤️ in Canada

Terms | Privacy policy