Convert Searchers into Customers with Google
Google My Business is essential to a successful local marketing strategy, but most businesses are missing out. With Whitespark’s Google My Business Management Service, you’ll unlock the power of GMB with an optimized listing that helps capture new leads, and convert searchers into customers.
Attract More Customers
Your GMB listing is the first thing a potential customer sees when they search on Google. Don’t get lost in the pack. Command attention, get noticed, and compel people to choose your business from search results with our expert help.
Get Your Listing Noticed
Selecting the perfect primary category is a key element in your ability to rank. We’ll optimize your Business Profile with the best categories, attributes, custom description, precise map pin location, and more. From the major details to the finer points, our team has you covered.
Leverage Features For Better Positioning
Strategically manage all GMB features to build a strong profile that gives you a competitive edge, and makes your business more prominent in search results. Consistently using all available features increases business owner and user engagement, which positively affects rankings.
According to Google, “businesses with photos get 40% more requests for directions.” Let us keep on top of monthly photo updates to your listing, so we can put your photos to work for your business. Our team will setup, maintain, and leverage the Products and Services features keeping your listing up-to-date and enticing to customers.
Connect With Your Customers
Show customers that you’re listening, that you care, and create positive relationships by having our team respond to reviews and questions for you. We’ll help you stay on top of your reputation and work with you to turn negative reviews into a positive for your brand.
Captivate Your Audience Through Posts
Keep your audience engaged and connected with fresh content added weekly to your Business Profile through Google Posts. A dedicated Account Manager works one-on-one with you to learn all about your business, current specials, products/services, and events to create unique and engaging weekly Posts that will make your business stand out on Google.
“With 82% of people turning to search engines to find local information” your GMB listing is the perfect place to showcase what sets your business apart. Google Posts allow you to engage with searchers directly in search results, the Local Finder, and Maps. We’ll create compelling content, share videos/images, events, and offers, with direct calls-to-action to capture your audience’s attention, and help grow website traffic and conversions.
Actively Manage Your Reputation & Customer Relationships
Reviews and Google Q&A have a direct impact on your reputation, local rankings, and overall sales. Searchers are drawn to companies that have the highest ratings, the most reviews, and business owners that respond.
Get a custom review strategy that aligns with your business, helps establish a connection, builds brand loyalty, and boosts your rankings as reviews grow over time. Your Account Manager will respond to all of your new Google reviews, will engage in conversations with customers, and influence searchers to convert into clients.
Anticipate and Address Customer Inquiries
Google Questions & Answers is a powerful feature with prominent placement in your Business Profile. We’ll make sure your customers’ frequently asked questions are answered in advance, track and respond to all incoming questions and answers, and engage directly with users; you can rest easy knowing that we’re on top of this for you.
Feature Your Products
Make it easy for your customers to get access to your products and services by adding them to your Business Profile. Add eye-catching photos of new inventory, specials, and display your top selling items directly in your branded search results.
*The Google Product feature is not available to all categories and regions, however, this feature is continuing to roll out and if you do not have access now, you should in the near future.
Fight the Good Fight Against Spam
The local search landscape is becoming more competitive and many businesses are engaging in spamming tactics like keyword stuffing, creating multiple listings or using fake addresses to manipulate results and get ahead of honest business owners who play by the rules.
Level the Playing Field
Your Account Manager will regularly monitor the search results to fight the good fight against these spam tactics and stop these businesses from advancing in the results. Removing competitors that hold top ranking positions, will open up new ranking opportunities for your business, and give your listing the chance to rank higher.
Uncover Website Optimization Opportunities
Your local rankings are impacted by both GMB and website optimization. Included in our initial audit for the Google My Business management service, is a review of your website for search engine optimization of titles, content, pages and site speed. Getting these key on-site elements right can positively increase your local rankings. We’ll discuss our findings with you, then equip you with the full analysis and recommendations on what areas of your website need improvement.
Gain the edge you need to stand out, increase listing engagement, take control of your branded search results, and increase your local rankings, all for a reasonable monthly management price.
Whether you’re a multi-location business or agency, you’ll automatically get 20% off your second location, and any additional locations you sign up for the service.
- Location #1 = $497/ month
- Location #2+ = $397/month