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Using a call tracking number for your local citation listings was a hard no in the past. Especially when it came to maintaining citation consistency in the local search ecosystem. [...]

A local citation is any mention of your business on the web; it is any combination of your company name, phone number, address, zip or postal code, and website address. [...]

If you’re a small business owner who actively gets reviews, it’s likely that you’ve ran into a case where some of your reviews on your Google My Business listing randomly [...]

Dan Leibson recently wrote a post about some weaknesses he noticed with tracking local rankings using the UULE parameter to set the location. He says: “If you are using UULE [...]

Every business owner wants more online reviews. They help with brand trust, rankings, having an edge over the competition, etc. But the fundamental principle of stimulating feedback (both online and [...]

This post is part 2 of a 2-part series: What Happens When You Cancel Yext?  What Happens When You Sign Up for Yext? (this post) A few weeks ago I wrote an article [...]

This post is an excerpt from a chapter that I contributed to the 2nd edition of the awesome Link Building Book by Paddy Moogan. On top of more content, this edition [...]

This post is part 1 of a 2-part series: What Happens When You Cancel Yext? (this post) What Happens When You Sign Up for Yext? Citations continue to be the bane [...]

Advertising with Google Adwords can be a mixed bag for small business owners. There’s tremendous potential for getting your products and services in front of targeted buyers, especially at a [...]

Have you ever seen those event listings in the search results and wondered how you can get them? Do you organize events, either online or offline that you want to [...]