Google Business Profiles

Google Business Profiles, Local SEO

ChatGPT Sucks at Local SEO

ChatGPT seems to have become the holy grail of all knowledge, and many people think that it can replace actual research. Well, I disagree. Especially when…

Google Business Profiles, Local SEO, Uncategorized, Whitespark Weekly

Do Service Areas Impact Rankings for Local SEO in 2023?

I recently made a video presenting some new evidence that service areas might impact rankings in local SEO. However, upon further investigation, I realized that I…

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Google Business Profiles, Local SEO, Tools, Whitespark Weekly

NEW! Take Your Competitive Analysis to the Next Level

Say hello to the new competitive analysis features of our Local Rank Tracker! With our updated software, for each competitor you can: See what categories they…

Google Business Profiles, Local Insider, Whitespark Weekly

Category Confusion in Local SEO is Not a Problem Anymore

Back in 2019, I tested the theory that having unrelated additional categories in your listing impacts rankings. The results of my experiment showed that this was…

Citations, Google Business Profiles, Local Insider, Whitespark Weekly

Do Citations Still Work in 2023?

Some Local SEOs think that citations don't matter anymore. Darren disagrees. In his latest video, he shares some compelling data on the benefits of citations, along…

Google Business Profiles, Local SEO

Local Pack Update Allows Searchers to Interact with the Featured Map

Searchers can now interact with the map featured in the local pack. The map now displays zoom in and out buttons, as well as a button…
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