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In 2021 Google rolled out the Page Experience update and announced that these signals would be included as ranking factors. This initiative was designed to help improve user experience across [...]

In 2021 Google announced it would include page experience signals as a ranking factor. Included in page experience signals are Core Web Vitals which help measure the quality of a [...]

[ult_content_box bg_color=”#b7eed2″ box_shadow=”horizontal:px|vertical:px|blur:px|spread:px|style:none|” hover_box_shadow=”horizontal:px|vertical:px|blur:px|spread:px|style:none|” padding=”padding:15px;” margin=”margin:15px;”]Post originally published – April 20, 2017. There have been some changes to how to report a fake or inappropriate Google review, and a new [...]

I am thrilled to announce a significant upgrade to how we track and store your ranking data in the Local Rank Tracker. This update has exciting new benefits for your [...]

Last Updated: November 8, 2021 (Post originally published November 16, 2020)Over the past 20 months we’ve learned to adapt, pivot, and embrace flexibility when it comes to operating a local [...]

The #WLSS is officially complete and our final event day covered E-A-T, Google Justifications, reports, effective copywriting and more. We opened the day discussing Diversity and Inclusion in Digital Marketing [...]

Day  2 of the #WLSS was filled with everything from content strategies to automation to scaling key SEO drivers and more. Our heads are spinning from all of the knowledge [...]

Day 1 of the 2021 Local Search Summit is complete. 🔥 Today’s sessions covered the whole gamut of local search marketing advice. We’re sharing takeaways, advice, or a tip for [...]

Small business owners and local marketers rejoice! The Whitespark Local Search Summit is only 11 days away. This is THE local marketing event of the year and one you won’t [...]

Moving your business can come with a lot of stress, and if you’re in this situation, you are probably feeling overwhelmed with a million details. Because of this, your local [...]