Local Search Ranking Factors
Checklist Tool

The 2020 Local Search Ranking Factors have been analyzed and the experts have spoken, but now what? What does your business need to work on to improve your local search visibility and grow your online presence? We’ve created a checklist to help you manage your local ranking factors to do list.

Get Your Free Checklist


Sign up for a free Whitespark account or log in to your account.


Search for your business and click save to add it to Your Businesses. If you are a service area business (SAB), you will need to manually add your address.


Click on your business information to get your checklist. Review the top 63 ranking factors, check off anything you’ve already implemented for your business or for a client. Then review all your outstanding to do’s, read up on the importance of that factor if there’s any further reading available, and then take action.


Get your business to 100% and dominate in local search! Once you get to 100% you are done, but as with all things in local SEO you’ll need to continue to review, reiterate, and improve your campaigns.

Attract More Customers

Convert searchers into customers with Whitespark’s GMB management service. Start leveraging the power of GMB in local search for your business, get our experts to optimize and manage your listing, and capture more leads, and attract new customers.