Local Search Audit Service

Not sure where to start with local SEO? Get Whitespark to complete a full local search audit. We will identify all optimization opportunities, and provide you with a specific action plan outlining the steps you need to take to improve your local search performance and visibility.

  • Get a Customized Action Plan

  • Increase Your Local Search Rankings

  • Drive More Local Business

Stop Struggling With Local Search and Start Reaching More Customers


Our experts will review the 5 key areas of local search for your business and provide custom detailed recommendations on what needs to be fixed, areas requiring immediate attention, and the steps you need to take to make gains in the local search results.

Google My Business

You’ll get a list of all claimed, unclaimed, duplicate, and problematic Google listings for your business. We’ll tell you exactly what you need to do to fix any problems and ensure that you have only one Google listing that is perfectly optimized and working for you.


We are recognized as world leading experts in citation work. We publish extensive industry leading research on citations and are invited to conferences all over the U.S. to speak about this topic.

We analyze your listings on the 35 most important sites in the local search ecosystem.

  • We research and uncover all of your previously used business names, addresses, and phone numbers.
  • We perform extensive research to find all incorrect, duplicate, correct or missing listings on the top sites.
  • You’ll get all the details of your current listings, and recommendations on what to do next.

“We used WhiteSpark’s Local Search Audit as an insurance policy when we sent one of our clients’ updated sites live. The final product truly amazed me. Very thorough analysis of our clients’ SEO, along with some helpful strategies that we can implement moving forward.”


We’ll identify the top review sites in your industry, and prepare a report of your reputation status across each of these sites compared to your top ranking competitors. 

In your report you will get:

  • An outline of specific strategies you can employ to get more reviews.
  • Email templates and tools to help you improve your online reputation.

This work will benefit your SEO, but will have an even greater positive impact on your number of leads and overall sales. When people research businesses online, they are drawn to the companies that have the highest ratings and the most glowing reviews. Our recommendations will help you be that company.


Your website structure, content, and optimization can have a significant impact on your local search rankings. We’ll look at your site to identify specific technical, optimization, and content issues, then tell you how to fix these issues

Our website audit will assess these areas and more:

  • Content optimization
  • Content volume & quality
  • Conversion rate optimization opportunities
  • Mobile-friendliness
  • Site speed
  • Indexation
  • Sitemaps
  • Schema


To rank well in local search, you need quality links pointing to your website. In fact, links were the most referenced and fastest growing factor in the 2017 Local Search Ranking Factors Survey.

The trouble is, getting links is one of the hardest aspects of local search. Where do you find the link opportunities? How do you get the links? We’ll answer these questions for you.

What You Can Expect:

  • You’ll get an analysis of your existing links to make sure there aren’t any problem links that need fixing.
  • You’ll get actionable advice on specific links you can get as well as how to get them.

Our audits are available for businesses located in:










South Africa


New Zealand

Pricing – $695

Prices are in USD

We are currently overbooked for our local search audit service and are not accepting any new orders at this time. Please check back with us next month.

Frequently Asked Questions

Check out the Whitespark Help Centre for a full list of FAQ’s or send us an email directly with your inquiry.