Author Archive
Local Insider, On-Page SEO, Tools, Uncategorized, Whitespark Weekly
How Often Should I Update Content for SEO? Free Freshness Distance Calculator
Have you ever heard of the term freshness distance? Do you know how to calculate it? In this video, Darren explains the concept of freshness distance…
01/16/2023
Google Business Profiles, Local Insider, Whitespark Weekly
Interesting Case Study on Service Areas
I WAS WRONG 😞 The conclusions I came to in this video & post are INCORRECT. It wasn't the service areas impacting the rankings. Take a…
12/19/2022
Citations, Google Business Profiles, Local Insider, Whitespark Weekly
Do Citations Still Work in 2023?
Some Local SEOs think that citations don't matter anymore. Darren disagrees. In his latest video, he shares some compelling data on the benefits of citations, along…
12/05/2022
Tools, Uncategorized, Whitespark
Local Rank Tracker Now Monitors Multiple Rankings
I am thrilled to announce a significant upgrade to how we track and store your ranking data in the Local Rank Tracker. This update has exciting…
12/16/2021
Google Business Profiles, Whitespark Weekly
Products – The Powerful GMB Feature You Need to Start Using (NEW! Animated Image Hack)
Google My Business Products were officially rolled out in 2019, but many businesses are still missing out on this powerful feature. In today's Whitespark Weekly episode,…
05/26/2021
Google Business Profiles, Reviews, Whitespark Weekly
Why Google Reviews Are Important
Reviews have the ability to transform a business into a lead magnet! Reviews provide social proof and can help establish trust with online visitors. From an…
05/05/2021
