Author Archive

Local SEO, Whitespark Weekly

What Happens to Your Rankings if You Do No SEO Work for Over a Year?

Today, we are revisiting a case study that we did for MozCon 2019 on the process of going from zero web presence to ranking hyper-locally, From…

Tools, Whitespark Weekly

Did You Know Local Rankings Change Hourly?

Rankings are in constant fluctuation, to the point where they can change by the hour. In this Whitespark Weekly, Darren discusses how much fluctuation there is…

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News, Tools

Whitespark’s New Local Rank Tracker!

Today, we are thrilled to launch our completely redesigned Local Rank Tracker. We have reworked every screen in the tool to make it look better, make…

Local SEO, News

The 2020 Local Search Ranking Factors Survey Analysis

Back in September I presented the results of the 2020 Local Search Ranking Factors at Whitespark’s inaugural Local Search Summit, and today, finally, I am pleased…

Local SEO

2020 Local Search Ranking Factors Presentation

Presented by Darren Shaw at Whitespark's Local Search Summit. The 2020 Local Search Ranking Factor survey results are in! I just presented the top highlights and…

Citations

Introducing the Yext Replacement Service

I am pleased to announce a new service from Whitespark today: our Yext Replacement Service. This service is new in the sense that we’ve finally created…

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